Unlike the 'shot gun approach' of agency style advertising, using print, radio and television, Social Media Marketing and Advertising is the strategic and systematic use of world's most popular social media channels.
Today many organizations have social media pages and many even have staff dedicated to doing daily or weekly posts on LinkedIn and Facebook just to name two. However, besides the benefits of organic posting, social media platforms offer invaluable opportunities for targeted and strategic advertising.
They offer us the finest, laser targeted advertising and audience data to help us hone your messages to reach the audiences that mean the most to you. Further, testing and refining your campaign deliver will qualified leads to your door – at a price almost any business can afford.
A well focused Facebook™ campaign on the other hand let's you test your message, find your specific audience and deliver qualified lead to your door at a price almost any local business can afford.
Running an effective online marketing and advertising campaign can make the difference between feast or famine for any business. Isn't it time you discovered the power of online marketing?
Why Is Social Media
Your customers are already using Social Media
Recent industry reports tell us that 1.96 billion people are active on Facebook everyday.
These same statistics tell us that as many as 875 million people are active on LinkedIn. This means that if you want to reach your clients and prospective clients, you need to be where they are – on social media. By using Facebook and/or LinkedIn as an advertising media, you’ll greatly increase the odds that your marketing message will get through to a significant number of your ideal clients.
Moss Media Solutions will sharpen your competitive advantage.
Even if you’re not using social media to promote your business, your competitors likely are.
If that’s the case, you’ll want to add it to your marketing strategy as soon as possible or risk falling farther behind. We can help you establish your company’s presence and more importantly introduce you to how paid advertising on social media is a smart, cost-effective way to get your message to your market.
We will help you connect with your clients and prospects.
Many communications channels are one-way in nature – a business sends out a marketing message and consumers receive it.
With social media, you can have a conversation. Social media helps to create a community of fans and followers that see you as more than just a business entity. With your pages giving that personal touch consumers like to see, they’ll view you as someone they trust. And people want to do business with those they trust.
Social media may have begun with millennials in mind but it’s now a valuable marketing tool for businesses of all kinds – whether it’s a product you sell or a service you provide.